Digital Media Campaign - AI_ADVA322_W6_A1_Sergio_C
Created 1 year ago
A presentation created for the Digital Media Campaign course at the Art Institute of Pittsburgh online division. (AI ADVA 322 P01). The Digital Campaign Strategy is built around a new local Restaurant’s being able to be there during potential customers, individuals, at their time of need. These moments are called “time of need moments”. This strategy plan covered all the bases with strategies and tactics for campaigns in Brand Awareness, Content, and Engagement that target customers on those “time of need moments.
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