Presentación3-VIDEO-in

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Presentación3-VIDEO-in

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  1. Vivani Alonso Márquez A01099364

    Slide 1 - Vivani Alonso Márquez A01099364

    • Isaac López Mesa A01325031
    • Rodolfo Ramos Lucero A01314531
    • Alejandro García Dávila A01321897
    • Journal 3: Competitive Advantage with New Product Development
  2. Introduction

    Slide 2 - Introduction

    • Product life-cycle management (PLM) .
    • Introduction
    • Growth
    • Maturity
    • Decline
    • Time
    • Sales Volume
    • Goals and strategies planning
    • New product development (NPD) + PLM = Competitive advantage.
  3. Method

    Slide 3 - Method

    • Pionner.
    • Imitator.
    • Rapid innovation.
    • Disruptive technology.
    • Pre- announcement.
    • Partnering.
    • Standard setting.
    • Platform.
    • Qualitative
  4. Results

    Slide 4 - Results

  5. NPD strategies applied to PLM = market, sector, enterprises competition.

    Slide 5 - NPD strategies applied to PLM = market, sector, enterprises competition.

    • Conclusions
    • NPD within PLM.
    • NPD + PLM = perspective  supply and demand.
  6. PLM: BCG, competition and tendencies.

    Slide 6 - PLM: BCG, competition and tendencies.

    • Personal Conclusions
    • NPD variables.
  7. Thank you!

    Slide 7 - Thank you!